AN ILLUSTRATION OF THE CONCEPT OF THE PERTINENT MARKET -- THE CASE OF THE FIAT GROUP IN AUTOMOBILES.

COMPANY'S GEOGRAPHICAL EXPANSION STRATEGY.

Language

  • French

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 00876144
  • Record Type: Publication
  • Source Agency: Northwestern University, Evanston
  • Files: TLIB
  • Created Date: Jul 11 1997 12:00AM