MAKING CARS AND MAKING MONEY IN THE INTERWAR AUTOMOBILE INDUSTRY : ECO2OMIES OF SCALE AND SCOPE AND THE MANUFACTURING BEHIND THE MARKETING.
ACHANGES IN PRODUCTION ORGANIZATION SEEN AS MORE IMPORTANT THAN ANNUAL MODEL CHANGES IN ACCOUNTING FOR GENERAL MOTORS' SUCCESS IN 1920S.
-
Availability:
- Find a library where document is available. Order URL: https://www.library.northwestern.edu/find-borrow-request/requests-interlibrary-loan/lending-institutions.html
-
Supplemental Notes:
- BUSINESS HISTORY REVIEW, V. 65, NO. 4 (WINTER 1991), P. 721-753. DANIEL M.G. RAFF (COLUMBIA UNIVERSITY).
-
Authors:
- RAFF, DANIEL M G
- Publication Date: 1991
Language
- English
Media Info
-
Serial:
- Business History Review
- Publisher: Harvard University
- ISSN: 0007-6805
Subject/Index Terms
- TRT Terms: Automobile industry; History
- Subject Areas: History; Vehicles and Equipment;
Filing Info
- Accession Number: 00829802
- Record Type: Publication
- Source Agency: Northwestern University, Evanston
- Files: TLIB
- Created Date: Sep 15 1993 12:00AM