THE DEVELOPMENT OF THE ALTERNATIVE FUELED VEHICLES MARKET: ITS IMPACT ON CONSUMER DECISION PROCESSES

Researchers and policy makers are uncertain how consumers will respond to the introduction of several new alternative fueled vehicles (AFV) to the personal automobile market. Until now, multi-attribute choice modeling has been the dominant method used in transportation research to analyze consumer responses and forecast demand for various transportation alternatives. The approach in this paper is to explore the strategies consumers may use under the specific conditions of the alternative fuels market to satisfy their preferences. The researchers examine three conditions of the AFVs market in order of increasing strain they place upon the exclusive assumptions used in economic models of rational choice. For each condiiton they review theories from economics, psychology, sociology and marketing which suggest how consumers behave under those conditions. (A)

• Corporate Authors:

  Association Quebecoise du Transp et des Routes Inc

  6455 Christophe-Colomb, Suite 300
  Montreal, Quebec H2S 2G5,   Canada 
• Authors:
  • Turrentine, T
  • SPERLING, D
• Conference:
  • LES METHODES D'ANALYSE DES COMPORTEMENTS DE DEPLACEMENTS POUR LES ANNEES 1990 - 6E CONFERENCE INTERNATIONALE SUR LES COMPORTEMENTS DE DEPLACEMENTS, CHATEAU BONNE ENTENTE, QUEBEC, 22, 23, 24 MAI 1991, VOLUME 2
• Publication Date: 1991

Language

• English

Media Info

• Features: References;
• Pagination: p. 208-227

Subject/Index Terms

• TRT Terms: Alternate fuels; Automobiles; Behavior; Conferences; Decision making; Demand; Development; Impact studies; Marketing; Mathematical analysis
• ITRD Terms: 6471: Analysis (math); 9001: Behaviour; 1243: Car; 8525: Conference; 2248: Decision process; 285: Demand (econ); 9013: Development; 9112: Impact study; 277: Marketing; 2417: Renewable energy
• Subject Areas: Data and Information Technology; Energy; Safety and Human Factors;

Filing Info

• Accession Number: 00674486
• Record Type: Publication
• Source Agency: Transportation Association of Canada (TAC)
• Files: ITRD
• Created Date: Mar 8 1995 12:00AM