FREIGHT MARKET RESEARCH ON BRITISH RAILWAYS

Six points are discussed in this report on freight traffic research: Research and the present product; what directions should be taken for the future; what can be done to influence future customers; how can the market for future products be analyzed; assistance in planning for the future; further thoughts on research. It is concluded that while British Railways could aid in reducing the energy drain, it is doubtful that traffic diverted from highways could ever be financially attractive. Research might play a part in developing a complementary road/rail system where rail trunking would link with road distribution networks through break-bulk distribution points at the periphery of urban centers. The motivation for such study and the problems of financing any recommendations are large.

• Corporate Authors:

  International Railway Congress Association

  17-21 rue de Louvrain
  1000 Brussels,   Belgium 
• Authors:
  • Blair-Black, M
• Publication Date: 1975-4

Media Info

• Features: Figures;
• Pagination: p. 277-282
• Serial:
  • RAIL INTERNATIONAL
  • Volume: 6
  • Issue Number: 4

Subject/Index Terms

• TRT Terms: Forecasting; Freight transportation; Intermodal services; Market development; Market research; Marketing
• Identifier Terms: British Rail
• Subject Areas: Administration and Management; Freight Transportation; Railroads;

Filing Info

• Accession Number: 00097280
• Record Type: Publication
• Files: TRIS
• Created Date: Jul 24 1975 12:00AM