VIRGIN -- NOT SO INNOCENT

SUBTITLE: BEHIND THE GUNG-HO PUBLIC FACE OF ITS CHAIRMAN RICHARD BRANSON, THE INTERCONTINENTAL NICHE AIRLINE VIRGIN ATLANTIC DISPLAYS CONSIDERABLE BUSINESS AND MARKETING SKILLS

• Availability:
  • Find a library where document is available. Order URL: https://www.library.northwestern.edu/find-borrow-request/requests-interlibrary-loan/lending-institutions.html
• Supplemental Notes:
  • MEAD JENNINGS
• Publication Date: 1990-10

Language

• English

Media Info

• Pagination: p. 50-53
• Serial:
  • Airline Business
  • Publisher: Reed Business Information, Limited
  • ISSN: 0268-7615
  • Serial URL: http://www.airlinebusiness.com

Subject/Index Terms

• TRT Terms: Airlines; Management
• Identifier Terms: Virgin Atlantic Airways
• Geographic Terms: United Kingdom
• Subject Areas: Administration and Management; Aviation;

Filing Info

• Accession Number: 00569188
• Record Type: Publication
• Source Agency: Northwestern University, Evanston
• Files: TLIB
• Created Date: Dec 31 1990 12:00AM