CULTIVATING THE GRASSROOTS

Techniques that help in selling the public on programs of the Illinois Department of Transportation are described. IDOT enlisted the aid of a nationwide business communication consulting firm to accomplish its goals: conter negative rapport; develop a professional style; establish conversation rather than confrontation; move the meeting to a conclusion where everyone comes out a winner. An 'open house' atmosphere, the importance of eye contact even in large meetings, and the avoidance of technical terms are all discussed.

  • Availability:
  • Corporate Authors:

    National Safety Council

    444 North Michigan Avenue
    Chicago, IL  United States  60611
  • Authors:
    • Dunn, M
  • Publication Date: 1990-3

Media Info

  • Pagination: p. 27-28
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 00494786
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Jun 30 1990 12:00AM