MARKETING TRANSIT TODAY
Presented are four areas in which transit agencies market their services. The areas are: Surveys and demographic research, educational outreach, special promotions, and simplifying the experience.
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Corporate Authors:
Business Publishers, Incorporated
951 Pershing Drive
Silver Spring, MD United States 20910-4464 - Publication Date: 1987
Media Info
- Pagination: 27 p.
Subject/Index Terms
- TRT Terms: Data collection; Demographics; Education; Information dissemination; Marketing; Promotion; Surveys
- Subject Areas: Data and Information Technology; Public Transportation; Society;
Filing Info
- Accession Number: 00471631
- Record Type: Publication
- Files: TRIS
- Created Date: Jul 31 1988 12:00AM