CARDINAL UTILITY APPROACH FOR PROJECT EVALUATION

The paper describes a technique whereby individual preferences for monetary and non-monetary consequences of public projects might be combined into an aggregate impact index. The technique is built up form an attribute-based model of consumer choice. It can be used as a complete evaluation tool, having certain similarities with matrix evaluation techniques, or as a method of imputing monetary values to particular nonmonetary effects. Recent successes obtained using attitudinal data in travel mode choice studies suggest that attitudinal techniques might provide a useful method of aggregating individual preferences for market and non-market effects. In the mode choice studies, scaling techniques have been used to predict choice of mode, encouraging correlations existing between predicted and observed behavior.

• Availability:
  • Find a library where document is available. Order URL: http://worldcat.org/issn/00380121
• Corporate Authors:

  Pergamon Press, Incorporated

  Maxwell House, Fairview Park
  Elmsford, NY  United States  10523
• Authors:
  • STANLEY, J K
• Publication Date: 1974-12

Media Info

• Pagination: p. 329-338
• Serial:
  • Socio-Economic Planning Sciences
  • Volume: 8
  • Issue Number: 6
  • Publisher: Elsevier
  • ISSN: 0038-0121
  • Serial URL: https://www.sciencedirect.com/journal/socio-economic-planning-sciences

Subject/Index Terms

• TRT Terms: Attitudes; Behavior; Consumer behavior; Consumer preferences; Forecasting; Mathematical models; Mode choice; Project management
• Uncontrolled Terms: Models; Projects
• Old TRIS Terms: Modal selection
• Subject Areas: Administration and Management; Geotechnology; Highways;

Filing Info

• Accession Number: 00081019
• Record Type: Publication
• Files: TRIS
• Created Date: Mar 26 1975 12:00AM