THE AIRLINE INDUSTRY'S TRIPLE-MILEAGE WAR -- WHERE WILL IT END? : THE TARGET OF ALL THIS PROMOTION IS A SMALL BUT VALUED GROUP

COMPETITION IN FREQUENT FLYER PROGRAMS

• Availability:
  • Find a library where document is available. Order URL: https://www.library.northwestern.edu/find-borrow-request/requests-interlibrary-loan/lending-institutions.html
• Supplemental Notes:
  • BY MICHAEL DERCHIN (FIRST BOSTON CORP.)
• Authors:
  • DERCHIN, M
• Publication Date: 1988-2-8

Language

• English

Media Info

• Pagination: p. 28+
• Serial:
  • Travel Weekly
  • Volume: 47
  • Issue Number: 12
  • Publisher: Northstar Travel Media LLC
  • ISSN: 0041-2082

Subject/Index Terms

• TRT Terms: Air transportation; Air travel; Marketing; Passenger service
• Subject Areas: Aviation; Passenger Transportation;

Filing Info

• Accession Number: 00429853
• Record Type: Publication
• Source Agency: Northwestern University, Evanston
• Files: TLIB
• Created Date: Jul 31 1988 12:00AM