MARKET TARGETING IN PUBLIC TRANSPORT

No abstract provided.

• Supplemental Notes:
  • PREPARED FOR THE URBAN TRANSPORT COUNCIL BY DIALOGUE CONSULTANTS LTD. & MCDERMOTT ASSOCIATES, JOINT STUDY TEAM IN ASSOCIATION WITH MCGREGOR MURRAY ALLAN & CO OTHER PHYS. DESCRIPTION: VI CHARTS, FORMS SEPTEMBER, 1987 INCLUDES BIBLIOGRAPHY ADDL CORP. AUTHOR INFO: DIALOGUE CONSULTANTS ADDL CORP. AUTHOR INFO: MCDERMOTT ASSOCIATES ADDL CORP. AUTHOR INFO: MCGREGOR MURRAY ALLAN & CO ADDL CORP. AUTHOR INFO: URBAN TRANSPORT COUNCIL NEW ZEALAND
• Corporate Authors:

  URBAN TRANSPORT COUNCIL

  WELLINGTON,    
• Publication Date: 1987-9

Language

• English

Media Info

• Pagination: 38 p.

Subject/Index Terms

• TRT Terms: Marketing; Public transit; Ridership
• Geographic Terms: Auckland (New Zealand); New Zealand
• Subject Areas: Public Transportation;

Filing Info

• Accession Number: 00425756
• Record Type: Publication
• Source Agency: UC Berkeley Transportation Library
• Files: TLIB
• Created Date: Jan 31 1988 12:00AM