COMPUTERS IN SALES AND MARKETING

CONTENTS: COMPUTER ENHANCED SELLING DOUGLAS M. SLACK. -- IMPROVING SALESMARKETING MANAGEMENT WITH COMPUTERS DAVID A. ISACOWITZ. -- DEFINING YOUR DISTRIBUTION STRATEGY AND ACQUIRING SOFTWARE BRU- ARNTZEN. -- EDI : PROVIDING SHIPPERS A VALUE-ADDED SERVICE PETER MONTI

• Availability:
  • Find a library where document is available. Order URL: https://www.library.northwestern.edu/find-borrow-request/requests-interlibrary-loan/lending-institutions.html
• Publication Date: 1985-10

Language

• English

Media Info

• Serial:
  • Motor Carrier Computer News
  • Publisher: Regular Common Carrier Conference

Subject/Index Terms

• TRT Terms: Information processing; Marketing; Trucking
• Subject Areas: Data and Information Technology; Freight Transportation; Motor Carriers;

Filing Info

• Accession Number: 00418263
• Record Type: Publication
• Source Agency: Northwestern University, Evanston
• Files: TLIB
• Created Date: Dec 31 1986 12:00AM