Mobility-as-a-Feature (MaaF): Why and how ride-sharing platforms have evolved into super apps
With Mobility-as-a-Feature (MaaF), transportation scholars propose an extension of the Mobility-as-a-Service (MaaS) concept. Leveraging the ongoing trend of platformization, MaaF intends to integrate mobility with unrelated services such as food delivery, grocery delivery, financial services, or e-commerce and shopping. In this research, I show that some ride-sharing platforms basically already provide MaaF functionality. Uber, Grab, Didi Chuxing, Bolt, and others have transformed into super apps, offering a wide range of services beyond their core ride-sharing business. The findings of this study offer valuable insights into which ride-sharing platforms are actively pursuing the super app strategy and shed light on the motivations driving their expansion into diversified service offerings. While the phenomenon of super apps is already established in the global South, it is now gaining interest in Europe and the U.S. This trend could initiate a significant shift in how people access mobility and other services, emphasizing the necessity of including super apps in future lines of transportation research.
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- Record URL:
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Availability:
- Find a library where document is available. Order URL: http://worldcat.org/issn/23521465
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Supplemental Notes:
- © 2024 The Author(s). Published by Elsevier B.V. Abstract reprinted with permission of Elsevier.
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Authors:
- Hasselwander, Marc
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Conference:
- 25th Euro Working Group on Transportation Meeting (EWGT 2023)
- Location: Santander , Spain
- Date: 2023-9-6 to 2023-9-8
- Publication Date: 2024
Language
- English
Media Info
- Media Type: Web
- Features: Figures; References; Tables;
- Pagination: pp 297-303
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Serial:
- Transportation Research Procedia
- Volume: 78
- Issue Number: 0
- Publisher: Elsevier
- ISSN: 2352-1465
- Serial URL: http://www.sciencedirect.com/science/journal/23521465/
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Publication flags:
Open Access (libre)
Subject/Index Terms
- TRT Terms: Diversification; Mobility applications; Pickup and delivery service; Ridesharing
- Identifier Terms: Mobility-as-a-Service (MaaS)
- Subject Areas: Planning and Forecasting; Public Transportation;
Filing Info
- Accession Number: 01918348
- Record Type: Publication
- Files: TRIS
- Created Date: May 14 2024 11:44AM