Electric vehicle adoption intention in the Himalayan region using UTAUT2 – NAM model

Electric vehicles (EVs) can significantly lower transport fuel consumption and carbon emissions. Therefore, the Indian Government is vigorously promoting the adoption of EVs. Himachal Pradesh has become one of the leading states to start the adoption of EVs for public transport in India. Based upon the unified theory of acceptance and use of technology (UTAUT2) and norm activation model (NAM), an integrated model of potential consumers’ adoption intentions was built. A questionnaire survey was carried out among potential consumers in Himachal Pradesh, India. Data were obtained from potential consumers’ (N = 309) and were assessed using structural equation modelling (SEM). The findings show that performance expectancy, facilitating conditions, hedonic motivation, price value, and personal norms have significant positive effects on consumers’ intentions to adopt EVs. However, effort expectancy, social influence, and habit do not significantly impact adoption intention. In addition, the multi-group SEM analysis of different age groups showed significant differences in social influence and hedonic motivations in the path of consumer adoption intention. Finally, implications for policymakers and future research directions are discussed.

• Record URL:
  https://doi.org/10.1016/j.cstp.2022.100946
• Record URL:
  http://www.sciencedirect.com/science/article/pii/S2213624X22002462
• Availability:
  • Find a library where document is available. Order URL: http://worldcat.org/issn/2213624X
• Supplemental Notes:
  • © 2022 World Conference on Transport Research Society. Published by Elsevier Ltd. All rights reserved. Abstract reprinted with permission of Elsevier.
• Authors:
  • Singh, Harbansh
  • Singh, Vedant
  • Singh, Tej
  • Higueras-Castillo, Elena
• Publication Date: 2023-3

Language

• English

Media Info

• Media Type: Web
• Features: Appendices; Figures; References; Tables;
• Pagination: 100946
• Serial:
  • Case Studies on Transport Policy
  • Volume: 11
  • Issue Number: 0
  • Publisher: Elsevier
  • ISSN: 2213-624X
  • Serial URL: http://www.sciencedirect.com/science/journal/2213624X

Subject/Index Terms

• TRT Terms: Attitudes; Consumer preferences; Electric vehicles
• Geographic Terms: Himachal Pradesh (India)
• Subject Areas: Highways; Vehicles and Equipment;

Filing Info

• Accession Number: 01871578
• Record Type: Publication
• Files: TRIS
• Created Date: Jan 24 2023 9:33AM