RESULTS FROM MEASUREMENTS BEFORE AND AFTER THE SWEDISH ROAD SAFETY OFFICE TRAFFIC SOBERNESS CAMPAIGN 1979

RESULTAT FRAAN FOER- OCH EFTERMAETNING I SAMBAND MED TSV:S TRAFIK-NYKTERHETSKAMPANJ 1979

The aim of this study was to investigate if any differences in attitudes have occurred after a traffic soberness campaign. A before and after study was carried out. Persons, both men and women, between 18-24 years were interviewed. When comparing the results from interviews before and after the campaign, it is shown that the campaign has had a positive effect regarding all of the aims of the campaign, i.e. to create increased knowledge of the risks of drunken driving, that the driving aptitude gets worse even after low consumption of alcohol and the effects of hangover. (TRRL)

• Corporate Authors:

  Trafiksaekerhetsverket

  Analyskontoret
  Borlaenge,   Sweden 
• Authors:
  • Rydgren, H
• Publication Date: 1981

Language

• Swedish

Media Info

• Features: Tables;
• Pagination: 9 p.

Subject/Index Terms

• TRT Terms: Advertising; Advertising campaigns; Aptitude; Attitudes; Before and after studies; Behavior; Drivers; Driving; Drunk driving; Evaluation and assessment; Hazards; Interviewing; Measures of effectiveness; Traffic safety education
• Uncontrolled Terms: Effectiveness; Temporary
• Geographic Terms: Sweden
• ITRD Terms: 2267: Attitude (psychol); 9148: Before and after study; 9001: Behaviour; 2226: Driving aptitude; 2231: Drunkenness; 9020: Evaluation (assessment); 9147: Interview; 8573: Publicity; 9150: Risk; 8109: Sweden; 9077: Temporary
• Subject Areas: Education and Training; Highways; Safety and Human Factors; I83: Accidents and the Human Factor;

Filing Info

• Accession Number: 00367036
• Record Type: Publication
• Source Agency: Swedish National Road and Transport Research Institute (VTI)
• Report/Paper Numbers: Info Grp 117 Monograph
• Files: ITRD, TRIS
• Created Date: Oct 30 1982 12:00AM