Up your ante with new offerings : play your best hand by diversifying into services that can boost business with existing customers and attract new ones

Seeing all sides : mega carrier has eyes wide open for opportunities to grow, including with its network of small carrier partners -- The power of not saying no : intermodal and dedicated carrier grows by showing customers what it can do for them -- The direct approach : seeing the capacity crunch as an opportunity, carrier opens a brokerage to capture more freight to fill more trucks -- Putting it all together : specialized carrier creates project management operation to provide customers with one-stop shopping.

• Availability:
  • Find a library where document is available. Order URL: https://www.library.northwestern.edu/find-borrow-request/requests-interlibrary-loan/lending-institutions.html
• Authors:
  • CULLEN, DAVID
• Publication Date: 2020-2

Language

• English

Media Info

• Features: Illustrations;
• Pagination: pages 40-46
• Serial:
  • Heavy Duty Trucking
  • Publisher: Newport Communications (Irving)
  • ISSN: 0017-9434
  • Serial URL: http://www.heavydutytrucking.com

Subject/Index Terms

• TRT Terms: Management; Trucking
• Uncontrolled Terms: Diversification in industry
• Geographic Terms: United States
• Subject Areas: Administration and Management; Freight Transportation; Motor Carriers;

Filing Info

• Accession Number: 01737175
• Record Type: Publication
• Source Agency: Northwestern University Transportation Library
• Files: TLIB
• Created Date: Apr 23 2020 12:08PM