EYE FIXATIONS OF DRIVERS IN RESPONSE TO VARIOUS RETROREFLECTIVE TREATMENTS OF A SEMITRAILER

A field test was conducted to measure the attention-getting properties of various amounts of retroreflective materials fastened to a semitrailer parked beside a test track. The drivers were under the impression they are participating in an unrelated sign-identification task. Increased amounts of retroreflective material markedly increased the distances at which drivers looked at the semitrailer. (E)

  • Corporate Authors:

    Highway Safety Research Institute

    Huron Parkway and Baxter Road
    Ann Arbor, MI  United States  48109
  • Authors:
    • Green, P
    • Olson, P L
  • Publication Date: 1979-11

Media Info

  • Features: Figures;
  • Pagination: p. 19-24
  • Serial:

Subject/Index Terms

Filing Info

  • Accession Number: 00319848
  • Record Type: Publication
  • Source Agency: National Safety Council Safety Research Info Serv
  • Report/Paper Numbers: HS-029 111
  • Files: HSL, TRIS
  • Created Date: Feb 6 1984 12:00AM