CHICAGO, ILLINOIS-SHOPPING CENTER QUESTIONNAIRE, 1974

Survey purpose--Shopping center questionnaire to reveal the factors responsible for the consumers choice of a shopping location to aid in determining appropriate shopping center site locations. Survey information--Familiarity with local shopping centers, similarity ratings, attribute ratings across the set of shopping centers, importance ratings of shopping center attributes, mode of travel and major purchases. 2800 respondents. Data coll proc-mail-back survey.

• Corporate Authors:

  Northwestern University, Evanston

  Department of Industrial Engineering and Management Sciences
  Transportation Center, 1936 Sheridan Road
  Evanston, IL  United States  60208-4040
• Publication Date: 0

Media Info

• Pagination: n.p.

Subject/Index Terms

• TRT Terms: Consumer behavior; Consumer preferences; Data collection; Decision making; Location; Mode choice; Questionnaires; Shoppers; Shopping centers; Shopping facilities; Socioeconomic factors; Surveys; Urban transit
• Old TRIS Terms: Decisions; Modal selection; Social-economic studies; Urban/mass
• Subject Areas: Economics; Highways; Planning and Forecasting; Public Transportation; Society;

Filing Info

• Accession Number: 00320379
• Record Type: Publication
• Source Agency: Transportation Statistical Reference File, TSC
• Report/Paper Numbers: One-Time
• Files: TSR, TRIS
• Created Date: Oct 28 1981 12:00AM