Forecasting automobile sales: the Peña-Box approach

As a response to growing concerns regarding the call for clean energy and its impact on future automobile sales, this study uses a classical factor model and the Peña-Box model to examine the contemporary and time-varying relationships of different brands/models of cars in Taiwan between 2003 and 2007. In this paper, the authors demonstrate the complementary characteristics of these two analytical and forecasting methods. The results confirm that these two models can derive equally important but different information from the same time series data. Furthermore, the models are a useful marketing tool for discovering the current preferences of car purchasers, as well as their preference changes over time.

• Record URL:
  • https://doi.org/10.1080/03081060.2014.921408
• Availability:
  • Find a library where document is available. Order URL: http://worldcat.org/oclc/1767712
• Supplemental Notes:
  • Abstract reprinted with permission of Taylor & Francis.
• Authors:
  • Hsu, Wei-Chun
  • Lin, Lin
  • Li, Chen-Yu
• Publication Date: 2014-8

Language

• English

Media Info

• Media Type: Web
• Pagination: pp 568-580
• Serial:
  • Transportation Planning and Technology
  • Volume: 37
  • Issue Number: 6
  • Publisher: Taylor & Francis
  • ISSN: 0308-1060
  • Serial URL: https://www.tandfonline.com/toc/gtpt20/current

Subject/Index Terms

• TRT Terms: Automobiles; Clean fuels; Factor analysis; Forecasting; Marketing; Sales
• Geographic Terms: Taiwan
• Subject Areas: Data and Information Technology; Highways; Planning and Forecasting; I72: Traffic and Transport Planning;

Filing Info

• Accession Number: 01536532
• Record Type: Publication
• Files: TRIS
• Created Date: Sep 2 2014 9:07AM