The 'Four Dimensions of Behaviour' framework: a tool for characterising behaviours to help design better interventions

This paper sets out the rationale and structure of a tool for assisting policy-makers and practitioners to understand behavioral challenges and open up thinking on the design of effective 'behavior change' interventions. The 'Four Dimensions of Behavior' (4DB) framework is based on the theoretical and empirical research in a range of policy domains including transport and pro-environmental behavior more generally. The 4DB framework characterizes multifaceted behaviors along dimensions of actor, domain, durability and scope. Its application in workshop or structured settings opens up diverse and non-exclusive discussion on designing interventions to match salient behavioral characteristics. The use of the 4DB framework in the transport domain is demonstrated for travel behaviors of interest to policy-makers using examples of buying plug-in vehicles (PiVs), commuting by bicycle, eco-driving and making business trips by train.

Language

  • English

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Filing Info

  • Accession Number: 01515440
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Feb 24 2014 8:42AM