Evaluating Competitiveness Using Fuzzy Analytic Hierarchy Process: A Case Study of Chinese Airlines

This article reports on a case study of the Chinese aviation industry, focusing on competitiveness. The authors propose fuzzy analytic hierarchy process (FAHP) to use for resolving the uncertainty and imprecision in the evaluation of airlines' competitiveness. The authors first present a review of the relevant research on industrial international aviation competitiveness, then discuss a theoretical framework for the study of aviation competitiveness. They establish an index system with five first-order indicators and 17 second-order indicators, set up a Chinese aviation competitiveness model based on simple fuzzy numbers from the fuzzy analytic hierarchy process, and use their model to evaluate the competitiveness of five major Chinese airlines: Air China, China Southern Airlines, China Eastern Airlines, Hainan Airlines, and Shanghai Airlines. The authors propose and consider 7 aviation competitiveness factors: cost, efficiency of asset operations, scale of production and operation, brand, service, main factors of production, and cultural factors. They conclude that this approach is effective and useful, particularly when subjective judgments on performance ratings and attribute weights are not accessible or reliable. However, additional refinements are necessary because data on the airlines can be difficult to collect and thus incomplete.

• Record URL:
  • https://doi.org/10.1002/atr.183
• Availability:
  • Find a library where document is available. Order URL: http://worldcat.org/oclc/5121625
• Authors:
  • Wu, Chong
  • Zhang, Xin-ying
  • Yeh, I-Cheng
  • Chen, Fei-yu
  • Bender, Jacob
  • Wang, Tie-nan
• Publication Date: 2013-11

Language

• English

Media Info

• Media Type: Print
• Features: Figures; References; Tables;
• Pagination: pp 619-634
• Serial:
  • Journal of Advanced Transportation
  • Volume: 47
  • Issue Number: 7
  • Publisher: John Wiley & Sons, Incorporated
  • ISSN: 0197-6729
  • EISSN: 2042-3195
  • Serial URL: http://onlinelibrary.wiley.com/journal/10.1002/(ISSN)2042-3195
• Publication flags:

  Open Access (libre)

Subject/Index Terms

• TRT Terms: Aircraft operations; Airlines; Civil aviation; Competition; Fuzzy logic; International airports
• Identifier Terms: Air China; China Eastern Airlines; China Southern Airlines; Hainan Airlines; Shanghai Airlines
• Geographic Terms: China
• Subject Areas: Aviation; Economics; Operations and Traffic Management; I10: Economics and Administration;

Filing Info

• Accession Number: 01504602
• Record Type: Publication
• Files: TRIS
• Created Date: Jan 24 2014 2:30PM