An Action Framework for Transforming Traffic Safety Culture

Future efforts to improve traffic safety will involve transforming traffic safety culture to foster a broader engagement in safety. This document provides an action framework to foster this transformation using a seven step process: (1) Plan and advocate; (2) Assess cultures; (3) Establish a common frame and prioritize opportunities; (4) Develop portfolio of strategies; (5) Pilot test and refine; (6) Implement portfolio strategies; and (7) Evaluate effectiveness and needs. The specific details of this action framework unfold as the key stakeholders engage in the process.

• Record URL:
  • http://www.msf-usa.org/downloads/imsc2013/Oct16_Session1-Ward-Our_Traffic_Safety_Paradigm_PAPER.pdf
• 
• Corporate Authors:

  Western Transportation Institute

  Montana State University, Bozeman
  P.O. Box 174250
  Bozeman, MT  United States  59717-4250
• Authors:
  • Linkenbach, Jeff
  • Ward, Nicholas
  • Otto, Jay
• Publication Date: 2011-12-22

Language

• English

Media Info

• Media Type: Web
• Features: Appendices; Figures;
• Pagination: 17p

Subject/Index Terms

• TRT Terms: Behavior modification; Culture (Social sciences); Strategic planning; Traffic safety; Traffic safety education
• Uncontrolled Terms: Framework (Planning)
• Subject Areas: Highways; Safety and Human Factors; I83: Accidents and the Human Factor;

Filing Info

• Accession Number: 01379788
• Record Type: Publication
• Files: TRIS
• Created Date: Aug 2 2012 4:16PM