Low cost carriers going hybrid: Evidence from Europe

This paper reports the findings of a survey on European airlines often categorized as low-cost carriers to see to which extent they have changed their business model towards a hybrid strategy, adopting features of full service network airlines. Data is provided on relative frequencies of attributes of the low-cost business model retained and modified respectively. The survey concludes that short-haul airline business models in Europe converge. A large percentage of low-cost carriers has evolved into hybrid carriers which blend low-cost traits with those of full service network carriers.

• Record URL:
  • http://www.sciencedirect.com/science/article/pii/S0969699712000166
• Availability:
  • Find a library where document is available. Order URL: http://worldcat.org/oclc/31005945
• Supplemental Notes:
  • Abstract reprinted with permission from Elsevier.
• Authors:
  • Klophaus, Richard
  • Conrady, Roland
  • Fichert, Frank
• Publication Date: 2012-8

Language

• English

Media Info

• Media Type: Print
• Features: Figures; References; Tables;
• Pagination: pp 54-58
• Serial:
  • Journal of Air Transport Management
  • Volume: 23
  • Issue Number: 0
  • Publisher: Elsevier
  • ISSN: 0969-6997
  • Serial URL: http://www.sciencedirect.com/science/journal/09696997

Subject/Index Terms

• TRT Terms: Business models; Business practices; Full service carriers; Low cost carriers; Strategic planning; Surveys
• Uncontrolled Terms: Hybrid strategy
• Geographic Terms: Europe
• Subject Areas: Administration and Management; Aviation; I10: Economics and Administration;

Filing Info

• Accession Number: 01373276
• Record Type: Publication
• Files: TRIS
• Created Date: Jun 21 2012 2:15PM