Modeling Location Decisions of Retailers with an Agent-Based Approach

The paper reports about a project, where an agent-based module of location decisions of retailers has been implemented into the agent-based traffic simulator MATSim-T. The retailer module focuses on the retailers’ location choice. Retailers are modeled as agents in the simulation and are allowed to relocate their stores, according to a given strategy, in order to maximize the number of their customers. The paper discusses first the conceptual background of the model and then the actual implementation. A test case, a large scale scenario representing the urban agglomeration of Zurich, Switzerland, is presented. The discussion of the results focuses on possible practical applications of the tool and on further developments.

• Supplemental Notes:
  • This paper was sponsored by TRB committee ADD30 Transportation and Land Development
• Corporate Authors:

  Transportation Research Board

  500 Fifth Street, NW
  Washington, DC  United States  20001
• Authors:
  • Ciari, Francesco
  • Axhausen, Kay W
• Conference:
  • Transportation Research Board 91st Annual Meeting
  • Location: Washington DC, United States
  • Date: 2012-1-22 to 2012-1-26
• Date: 2012

Language

• English

Media Info

• Media Type: Digital/other
• Features: Figures; References; Tables;
• Pagination: 21p
• Monograph Title: TRB 91st Annual Meeting Compendium of Papers DVD

Subject/Index Terms

• TRT Terms: Forecasting; Location; Relocation (Facilities); Retail trade; Simulation
• Uncontrolled Terms: Agent based models; Stores, Retail
• Geographic Terms: Zurich (Switzerland)
• Subject Areas: Planning and Forecasting; Transportation (General); I72: Traffic and Transport Planning;

Filing Info

• Accession Number: 01373740
• Record Type: Publication
• Report/Paper Numbers: 12-4042
• Files: TRIS, TRB
• Created Date: Jun 25 2012 2:47PM