MOTIVATING FACTORS IN THE USE OF RESTRAINT SYSTEMS

THIS STUDY UNDERTOOK QUALITATIVE AND QUANTITATIVE INQUIRY AMONG LICENSED AUTOMOBILE DRIVERS TO DETERMINE ATTITUDES, BEHAVIORS, AND RATIONALES THAT ARE RELEVANT TO RESTRAINT SYSTEMS USE. IT INDENTIFIED TARGET GROUPS OF DRIVERS, BY ATTITUDINAL PATTERNS AND OTHER CHARACTERISTICS, TO WHOM FURTHER EDUCATIONAL AND/OR PROMOTIONAL EFFORTS CAN BE ADDRESSED MOST EFFICIENTLY TO INCREASE THE USE OF RESTRAINT SYSTEMS. ANALYSIS OF THE STUDY DATA HAS SUGGESTED SOME PROCEDURES FOR IMPLEMENTING ITS CONCLUSIONS MOST EFFECTIVELY. /AUTHOR/

  • Corporate Authors:

    National Analysts, Inc

    ,    
  • Authors:
    • Marzoni, P
  • Publication Date: 1971-9

Media Info

  • Pagination: 101 p.

Subject/Index Terms

Filing Info

  • Accession Number: 00223755
  • Record Type: Publication
  • Files: TRIS
  • Created Date: Apr 23 1972 12:00AM