Human Resource Management at Star Alliance: Pressures for Standardization and Differentiation

In this paper, the need and potential for standardization of human resource management (HRM) at the Star Alliance, the largest strategic alliance in the airline industry, is analyzed. The study shows that, in contrast to other functions such as procurement, IT systems, facilities and marketing, in the area of HRM pressures for differentiation are still dominant. Possible explanations for this are discussed.

• Availability:
  • Find a library where document is available. Order URL: http://worldcat.org/oclc/31005945
• Supplemental Notes:
  • Abstract reprinted with permission from Elsevier.
• Authors:
  • Holtbrugge, Dirk
  • Wilson, Sarah
  • Berg, Nicola
• Publication Date: 2006-11

Language

• English

Media Info

• Media Type: Print
• Features: References;
• Pagination: pp 306-312
• Serial:
  • Journal of Air Transport Management
  • Volume: 12
  • Issue Number: 6
  • Publisher: Elsevier
  • ISSN: 0969-6997
  • Serial URL: http://www.sciencedirect.com/science/journal/09696997

Subject/Index Terms

• TRT Terms: Airlines; Facilities; Human resources management; Marketing; Procurement; Strategic alliances
• Identifier Terms: Star Alliance
• Subject Areas: Administration and Management; Aviation;

Filing Info

• Accession Number: 01042811
• Record Type: Publication
• Files: TRIS
• Created Date: Mar 1 2007 11:00AM