The business passenger niche: Comparing legacy carriers and southwest during a national recession

The authors examine how legacy and low-cost air carriers' roles in serving business passengers in the US changed during the global economic recession from 2007. Quarterly data is examined to test the impact of a recession on the air travel behavior. The authors find that since 2007 business passengers represent a declining proportion of legacy carriers' passenger volume, while they represent an increasing proportion of Southwest's passengers. This trend suggests that Southwest's market niche has shifted, and that the airline now plays a role similar to that of legacy carriers.

Language

  • English

Media Info

Subject/Index Terms

Filing Info

  • Accession Number: 01340531
  • Record Type: Publication
  • Files: TRIS
  • Created Date: May 19 2011 9:00AM